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Welcome to WordPress. This is your first post. Edit or delete it, then start writing!
An All-White Kitchen
Doubling Your Conversions = Doubling Your Revenue
An integrated digital marketing strategy gives a foundation to all key marketing activities online and helps businesses grow. Digital marketing is essential in today’s world, and with both competitors and potential customers constantly online, it makes even more sense to integrate a comprehensive and working digital marketing strategy into existing marketing models.
A lot of focus needs to be placed on the traffic that flows into your website, and more importantly, how many of them actually convert into customers. This is where the system of Conversion Rate Optimisation (CRO) comes into the picture. CRO is a system that helps increase the percentage of visitors on a website that convert into customers, or take any desired action the webpage.
Conversion Rate depicted as a percentage is normally calculated by number of “Target Actions” divided by the total number of unique visits to the pages. A “Target Action” is any action which is intended to be performed by a user. It can be a newsletter subscription , buying an item(e-commerce) or simply filling up an enquiry form(B2B).
Most websites hit an average conversion rate about 1%, which means that out of every 100 people who visit the website, only 1 converts into a customer. Conversion Rate Optimisation focuses on the remaining 99 people who did not want to become potential customers for various reasons. Their needs are analysed and changed according to collected data to ensure that the major chunk of your visitors end up being your customers.
An All-White Kitchen
Doubling Your Conversions = Doubling Your Revenue
An integrated digital marketing strategy gives a foundation to all key marketing activities online and helps businesses grow. Digital marketing is essential in today’s world, and with both competitors and potential customers constantly online, it makes even more sense to integrate a comprehensive and working digital marketing strategy into existing marketing models.
A lot of focus needs to be placed on the traffic that flows into your website, and more importantly, how many of them actually convert into customers. This is where the system of Conversion Rate Optimisation (CRO) comes into the picture. CRO is a system that helps increase the percentage of visitors on a website that convert into customers, or take any desired action the webpage.
Conversion Rate depicted as a percentage is normally calculated by number of “Target Actions” divided by the total number of unique visits to the pages. A “Target Action” is any action which is intended to be performed by a user. It can be a newsletter subscription , buying an item(e-commerce) or simply filling up an enquiry form(B2B).
Most websites hit an average conversion rate about 1%, which means that out of every 100 people who visit the website, only 1 converts into a customer. Conversion Rate Optimisation focuses on the remaining 99 people who did not want to become potential customers for various reasons. Their needs are analysed and changed according to collected data to ensure that the major chunk of your visitors end up being your customers.
There are many variations of passages of Lorem Ipsum available
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There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don’t look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn’t anything embarrassing hidden in the middle of text. All the Lorem Ipsum generators on the Internet tend to repeat predefined chunks as necessary, making this the first true generator on the Internet. It uses a dictionary of over 200 Latin words, combined with a handful of model sentence structures, to generate Lorem Ipsum which looks reasonable. The generated Lorem Ipsum is therefore always free from repetition, injected humour, or non-characteristic words etc.
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage, and going through the cites of the word in classical literature, discovered the undoubtable source. Lorem Ipsum comes from sections 1.10.32 and 1.10.33 of “de Finibus Bonorum et Malorum” (The Extremes of Good and Evil) by Cicero, written in 45 BC. This book is a treatise on the theory of ethics, very popular during the Renaissance. The first line of Lorem Ipsum, “Lorem ipsum dolor sit amet..”, comes from a line in section 1.10.32.
The standard chunk of Lorem Ipsum used since the 1500s is reproduced below for those interested. Sections 1.10.32 and 1.10.33 from “de Finibus Bonorum et Malorum” by Cicero are also reproduced in their exact original form, accompanied by English versions from the 1914 translation by H. Rackham.
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Blog Post with Left Sidebar
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage, and going through the cites of the word in classical literature, discovered the undoubtable source. Lorem Ipsum comes from sections 1.10.32 and 1.10.33 of “de Finibus Bonorum et Malorum” (The Extremes of Good and Evil) by Cicero, written in 45 BC. This book is a treatise on the theory of ethics, very popular during the Renaissance. The first line of Lorem Ipsum, “Lorem ipsum dolor sit amet..”, comes from a line in section 1.10.32. Continue reading “Blog Post with Left Sidebar”